Over 60 years of research and innovation have been put together to offer you the best quality products that our customers can simply love and trust.
Our passionate team of skincare specialists, hair care experts and makeup artists understand and cater to the beauty and styling needs of customers, from conceptualisation to execution.
People are the main ASSETS of the organization. With a strong vision and strategic goals coupled with determination and hard work, we took the flagship product VASMOL to a matchless position in the emulsion based hair dye segment securing a market share of around 95% in the subcategory.
At HRI, we believe in providing our teams with opportunities to learn more, develop their careers or just try something new. We encourage our teams to not only find their own path but also excel. It has been an exciting journey of learning and growing together.
Trendsetters, icons, and fashionistas who have shaped the world of style discuss their experiences with HRI.
“Hair colour highlights are such an exciting way to go in for a new look. Be it the first day at work or a date night or twinning with your BFF, if you want to make an impression, simply brush in a few highlights and welcome the new look. Streax Ultralights Coffee Collection is sure to be a big hit with today’s millennial girl who intends to stand out from the crowd!”
-Sonakshi Sinha, Bollywood Actress
“Streax Professional has come out with trendy hair colours for this season that will look best if styled by the right pair of hands. Hair colour needs the right skill and technique to come out beautifully, and, hence I am proud to be part of Hair & Beyond where I can share my learnings with future stylists. It’s wonderful watching these young and enthusiastic talents learn and express a readiness to experiment with newer shades and techniques.”
-Joakim Roos, International Stylist, “The King of Hair”